Our Services

Every Tactic Has a Role.
We Help You Find Yours. 

Not every business needs everything. We help you choose what's next and build from there.
Digital Strategy
Competitor Conquesting
Target active customers the moment they engage with your competitors.
70%
Competitor traffic capture rate
Intercept demand at its highest intent. Our Competitor Conquesting allows you to identify, capture, and retarget users actively engaging with your competitors websites—positioning your brand as the better choice before a decision is made.

Our Approach

1
Digital Fencing
We deploy tracking technology across competitor websites to capture high-intent visitor data—building an audience of active shoppers in real time.
2
Geographic Filtering
We refine that audience to your exact service area—whether that’s hyper-local radius targeting or broader zip code segmentation.
3
Real-Time Retargeting
The moment a user leaves a competitor’s site, your brand enters the conversation—serving ads while intent is still at its peak.
4
Strategic Messaging
We position your brand as the smarter alternative—delivering “second opinion” messaging that highlights your unique advantages and pulls demand your way.

Why It Works

Captures the highest-intent buyers in your market
Eliminates wasted spend on low-quality traffic
Intercepts decisions before competitors close the deal
Continuously refreshed audience of active, in-market prospects
Interested in Competitor Conquesting?
Broadcast
Radio
Targeted audio reach that captures commuters, shoppers, and decision-makers.
90%
Weekly adult reach
Radio delivers hyper-local targeting with unmatched frequency. Our radio buying expertise spans AM/FM, HD, and satellite to reach your audience wherever they are.

Our Approach

1
Format Targeting
We identify the stations and formats your ideal customer already trusts—ensuring your message lands in the right environment.
2
Talent Alignment
We match your brand with the right on-air personalities to create authentic, high-trust endorsements.
3
Frequency Planning
We engineer consistent exposure throughout the week to build recognition, recall, and inbound demand.
4
Market Saturation
We expand your presence across multiple stations and dayparts so your brand becomes impossible to ignore.

Why It Works

Cost-effective frequency at scale
Strong local market penetration
Companion medium that reinforces TV and digital
Immediate call-to-action capability
Interested in Radio?
Digital Audio
Streaming Audio
Data-driven audio ads on Spotify, Iheart, and premium streaming platforms.
82%
ad completion rate
Streaming audio combines the reach of radio with the precision of digital — delivering addressable, measurable campaigns across the platforms your audience uses daily.

Our Approach

1
Platform Selection
Strategic allocation across Spotify, Pandora, iHeart, and Amazon Music by audience behavior.
2
Audience Targeting
First and third-party data activation for precise demographic, behavioral, and contextual targeting.
3
Creative Formats
Audio, companion display, and video ads working together for multi-sensory impact.
4
Real-Time Optimization
Continuous bid and audience refinement to maximize completion rates and conversions.

Why It Works

Programmatic precision with mass audio reach
Non-skippable formats ensure full message delivery
Robust attribution and measurement capabilities
Seamless cross-device targeting
Interested in Streaming Audio?
Streaming Video
Connected TV
Premium streaming video reach with digital targeting and TV-quality impact.
87%
of US households use CTV
Your audience has moved to streaming. Connected TV puts your brand in front of them on the platforms they actually watch. Hulu, Peacock, Pluto, Tubi, and dozens more. CTV lets you target specific households by geography, demographics, and behavior. And unlike traditional TV, you can measure exactly what it drives.

Our Approach

1
Household Targeting
We identify and target specific households in your service area based on demographics, behavior, and viewing habits so your ad reaches the right home, not just the right channel.
2
Platform Selection
We place your ads across the streaming platforms your market actually watches, from premium networks like Hulu to free ad-supported platforms like Pluto and Tubi.
3
Creative Strategy
We build video creative designed to perform in a streaming environment. Short, attention-grabbing, and built to drive action from viewers who are already engaged.
4
Attribution & Reporting
We track which platforms and placements drove traffic, calls, and conversions so every dollar spent is accountable.

Why It Works

Reaches cord-cutters traditional TV no longer touches
Targets households by location, income, and behavior
Delivers TV-quality brand impact with digital precision
Full attribution showing exactly what your campaign drove
Interested in Connected TV?
Out-Of-Home
Billboards
High-visibility outdoor placements that dominate key corridors and commutes.
71%
of adults notice OOH weekly
Billboards do something digital cannot. They put your brand in the physical world your customers move through every day. When your name is on the roads they drive and the intersections they pass, it stops feeling like advertising and starts feeling like part of the landscape.

Our Approach

1
Location Strategy
We identify the highest-traffic corridors and key intersections that put your brand in front of the right eyes in your service area, not just the most eyes.
2
Format Selection
From static vinyl to digital displays, we select the format that fits your market, your message, and your budget, then negotiate the placement that delivers the most value.
3
Creative Direction
Outdoor creative has three seconds to land. We build billboard concepts that are bold, readable at speed, and impossible to ignore.
4
Campaign Integration
We coordinate your outdoor placements with your broader media strategy so your billboard reinforces what your audience is hearing, seeing, and finding online.

Why It Works

High-visibility placement in key market corridors
Builds repeated exposure with commuters and local traffic
Reinforces brand recognition outside the digital feed
Creates physical presence competitors can’t easily ignore
Interested in Billboards?
Digital Audio & Video
Podcasts
Engaged Audiences with host-read authenticity and premium brand alignment.
135M
monthly US Viewers
Streaming audio combines the reach of radio with the precision of digital — delivering addressable, measurable campaigns across the platforms your audience uses daily.

Our Approach

1
Platform Selection
Strategic allocation across Spotify, Pandora, iHeart, and Amazon Music by audience behavior.
2
Audience Targeting
First and third-party data activation for precise demographic, behavioral, and contextual targeting.
3
Creative Formats
Audio, companion display, and video ads working together for multi-sensory impact.
4
Real-Time Optimization
Continuous bid and audience refinement to maximize completion rates and conversions.

Why It Works

Host-read credibility with engaged audiences
Niche targeting based on listener interests and markets
Long-form attention in trusted content environments
Strong brand alignment through relevant show selection
Interested in Podcasts?
Broadcast
Television
Mass reach with premium brand storytelling across local and national networks.
95M+
households reached
Streaming audio combines the reach of radio with the precision of digital — delivering addressable, measurable campaigns across the platforms your audience uses daily.

Our Approach

1
Platform Selection
Strategic allocation across Spotify, Pandora, iHeart, and Amazon Music by audience behavior.
2
Audience Targeting
First and third-party data activation for precise demographic, behavioral, and contextual targeting.
3
Creative Formats
Audio, companion display, and video ads working together for multi-sensory impact.
4
Real-Time Optimization
Continuous bid and audience refinement to maximize completion rates and conversions.

Why It Works

Broad market reach with high-trust media placement
Premium storytelling through sight, sound, and motion
Builds authority across local and regional audiences
Reinforces credibility alongside radio, OOH, and digital
Interested in Television?
WHAT SETS US APART

The

TD

Advantage

What sets TD Touchpoint apart isn’t just access to media — it’s the strategy, relationships, and execution behind campaigns that outperform the market.

Planning & Execution

We identify the right channels, build the plan, and manage every detail—from placement to performance—ensuring your campaign is executed with precision and continuously optimized.

Traditional + Digital Strategy

TD stands for Traditional and Digital. Most agencies live in one world or the other. We work across both because the businesses that win their markets show up everywhere their customers are.

Expert Media Negotiation

Our industry relationships and experience allow us to secure stronger rates, premium placements, and added value—so your media budget works harder.

More Customers.
Better Customers.

Book a free strategy call. We'll look at what you have, identify what's missing, and tell you exactly what we'd build first.
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